The Brief
The EU-Malaysia Chamber of Commerce and Industry has rebranded to Eurocham Malaysia in order to bolster economic ties between the European Union and Malaysia.
Eurocham Malaysia represents businesses of 27 European Union (EU) member countries together with the respective bilateral chambers and thereby offers access into a market of 22 per cent of the global economy which worth US$18.8 trillion. Just for year 2019, companies from EU has invested more than RM4.18 billion in manufacturing sector of Malaysia.
The Solution & Results
Entertop team has taken the challenge to help the chamber for rebranding exercise of their website which we believe it is premeditated and positive direction to leverage on the era of digitalisation.
During first stage MCO period, we were started working together for planning new identity, new logo, new positioning to be incorporated into new website design and development. The MCO has bring the discussion and the work into next level of challenge as all need to be done online and virtually. However, the MCO is not obstacle for us and we have quickly adopt the new norm for sorting out all possible ways to get done the web development task within three months.
After few months of the website launching, the website performance of Google Search Console has significant increasing result and there are many positive feedbacks about website.